Saturday 31 December 2011

CEO of GSM Consultants tells the Police the secrets of branding




1) Tell us briefly who you are and what you do for those not familiar with you?

I have a personality that can be seeing as graceful, friendly, sociable and down to earth, as well as open minded, chatty and confident, which means I am adaptable to all social events and is a perfect gentleman…. Lol…  I love listening, laughing, learning and having fun.

What I do?

I am the CEO of GSM Consultants Ltd and Swift-in Formation. It is a consultancy Company that provides a service to start-up businesses, small businesses and mature businesses that are in need of expert business recommendations and management consulting. We also offer a formation service to entrepreneurs and start-up businesses through Companies House.

 I am also knowledgeable in operational principles, company philosophies/law and all other strategic aspects of managing a store or a Company. I am dynamic and self driven individual with over 12 years of experience, where I needed to be analytical and logical when making balanced decisions for the good of an individual or a company.

2) What 3 words best describe you as a person?
Graceful
Determine
Full-of-pride
3) Name one thing you just can't leave home without?
My camera… because I like capturing beautiful moments... "...."

4) What are your 4 fashion tips you personally live by?
Where short that use Cufflink
Puff… is the new tie
Matching sock and trouser
Matching belt and shoe
5) Are you single/married/relationship?
I am in a relationship with a beautiful princess

6) What attracts you to someone?
Some of the things that attract me to someone are the sincerity and honesty with a combination of drive and vision.

7) What do you enjoy doing when not working?
I enjoy music, eating out, and most of all cooking. Have you seen Caribbean man in the kitchen? Well… all he needs is ingredients... I also love travelling and he enjoys the night life and meeting new people.

8) Tell us the importance of your job?
Our services propose platforms that deliver quality, value, customer service and integrity, which displays the following services:
·         Secure online purchases through our partners (Pay Pal)
·         We offer fast secure services you can trust from our official agents for company’s house and UK government registrar.
·         24.7 company formation services that are easy to follow electronic process that links direct to company’s house ensure fast efficient formation.
·         We are available to help at any stage of the incorporation process.
·         One to one consultancy services at an affordable cost.
·         Provide expert help in identifying, investigating and solving problems with making improvement plan with recommendations.
·         We take a more strongly customer-focused approach that more closely integrate the various business processes.

9) Where do you see yourself in 5 years?
I see myself running three businesses that offer and operating across a wide variety of services.

10) Describe in your own words what a true gentleman is?
A true gentleman will strive not to lie, Deceive in any game or run from any challenge.
Their choices though passionately made, Must be of reason and not of foolish heart.

11) If you were not doing the job you’re now doing what other job would you then do?
I would be helping people understating their legal rights, because I like to see people stand up for what’s right.


12) What are the 5 top secrets when it comes to branding?
To succeed in branding you must understand the needs and wants of your customers and prospects. You do this by integrating your brand strategies through your company at every point of public contact.
Your brand resides within the hearts and minds of customers, clients, and prospects. It is the sum total of their experiences and perceptions, some of which you can influence, and some that you cannot.
The 5 top secrets of branding

1 Position (Stand out) 
Distinctive branding stems from clear brand positioning—knowing who the brand targets, what the competition is and how to beat it. Having a differentiated, relevant product is critical to success.

Prediction (Great insights) 
sometimes the simple difference at the core of a brand is an obvious universal truth that no one has acted on. Great insights couple human need or desire with a market opportunity. 

3 Promise (Keep your Word) 
Brands that resonate strongly with consumers are typically motivated by the desire to exceed expectations. Living up to your word not only builds brand loyalty, it also encourages word-of-mouth promotion.
4 Placement (Venture out) 
the majority of leading brands got where they are by staking out a distinct territory and capitalizing on it. The ultimate measure of success? Discovering that your brand name is generic for its category, like Google.

5. Publicity (Own your media) 
Relying on your own media to carry your message not only makes great financial sense, it also speaks to customers more directly than advertising can. This is an area that your competitors can neither access nor influence. 

13) If you was given the chance to brand 3 people who would it be and why?


14) Describe what beauty is to you in your own words?
Beauty for me is a combination of inner beauty, which includes the persons personalityintelligencegracecharismaintegrity and elegance, and outer beauty ( physical attractiveness) which includes physical attributes.

15) Who would say is your role model and why?
Nick Vujicic – Because of him I believe that the greatest disability is in your mind.
And Rocky Balboa – who shows me that it is not about how hard you hit… but how hard you can take, hits and keep moving forward.


16) How can anyone from the other side of the world view your work and learn more about you?
You can find out more about me and my woke by joining me on the following:
Or send me and email atiht.brown@googlemail.com

17) What one thing that makes you mad really mad?
When I see people being take disadvantage of or being put down the have very good potentials.

18) If you had to give us one dance moves on the dance floor what would it be and why?
Michael Jackson moon walk… I’m bad… I’m bad… you know it… lol … Why? Because I’m bad… lol…

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